Keras is a high-level neural networks API now integrated into TensorFlow, with Keras 3 supporting JAX, PyTorch, and TensorFlow backends. It excels at rapid prototyping of deep learning models with clean, readable code.












Keras is the most popular high-level API for building deep learning models. Created by Francois Chollet at Google, it was designed with one clear principle: reduce the cognitive load of building neural networks. You can define, train, and deploy a convolutional neural network in under 20 lines of clean Python code.
Keras has gone through several major evolutions. It started as a standalone library, then became the official high-level API for TensorFlow (tf.keras). Now, Keras 3 is framework-agnostic — it supports JAX, PyTorch, and TensorFlow as backends. This means you can write your model once and run it on whichever framework best suits your deployment target.
The library covers the full spectrum of deep learning architectures: CNNs for computer vision, RNNs and LSTMs for sequences, Transformers for NLP, and custom architectures through both the Sequential/Functional API and subclassing. The pre-trained model zoo (Keras Applications) includes ResNet, EfficientNet, BERT, and other production-ready architectures.
Keras's tradeoff is clear: you sacrifice some low-level control for dramatically faster development. For custom training loops, unusual gradient manipulations, or cutting-edge research that pushes framework boundaries, you might drop down to raw PyTorch or JAX. For 90% of applied deep learning work — prototyping, transfer learning, production model building — Keras is the fastest path from idea to working model.
Keras developers are effectively deep learning engineers. The skill is well-established, so the talent pool is larger than niche frameworks like JAX. However, senior developers with production deployment experience and Keras 3 multi-backend skills command premium rates.
Keras is the first deep learning framework most developers learn, and Latin American universities teach it extensively. Courses at USP, Tecnologico de Monterrey, Universidad de Chile, and dozens of other institutions use Keras for their ML curricula. This creates a deep pipeline of developers who've been using Keras for years.
The AI startup scene in LatAm — particularly in Brazil and Mexico — has produced developers with production Keras experience in computer vision (retail, agriculture, manufacturing), NLP (Portuguese and Spanish language models), and time series forecasting (fintech, logistics). These aren't academic developers; they've shipped models to production.
Additionally, Keras's accessibility means LatAm developers often have complementary skills — they can prototype in Keras, evaluate with scikit-learn, and deploy with TensorFlow Serving or ONNX. You get versatility alongside deep learning expertise.
South's Keras assessment goes beyond model.fit(). We test candidates on custom layer implementation, transfer learning strategy, data pipeline efficiency, and model deployment. Candidates build a working project during the assessment, not just answer theoretical questions.
We match based on your domain: computer vision roles get candidates with CNN and image processing backgrounds; NLP roles get candidates with transformer and text processing experience. We also screen for Keras 3 multi-backend knowledge if your team requires framework flexibility.
Average placement time is 1-2 weeks. South handles all employment logistics, from contracts to payroll, across LatAm.
Yes. Keras 3 changed the game by supporting PyTorch as a backend. You can write Keras code and execute it with PyTorch under the hood. Beyond that, Keras remains the fastest way to prototype deep learning models, and its TensorFlow integration is essential for mobile deployment (TFLite) and production serving (TF Serving).
For rapid prototyping and production deployment on mobile or edge: Keras. For cutting-edge research and maximum ecosystem flexibility: PyTorch. For teams that need both: Keras 3 with PyTorch backend gives you the best of both worlds. Most senior deep learning engineers are proficient in both anyway.
Yes. Keras supports multi-GPU and distributed training through its backend frameworks. With the JAX backend, you get XLA compilation and TPU support. With TensorFlow, you get tf.distribute strategies. The scale limitations of Keras are the same as its backend — which is to say, minimal.
Minimal. The API is almost identical. The main new concepts are backend selection and understanding which operations are backend-specific. A tf.keras developer can be productive with Keras 3 within a week.
