South helps growing companies find, hire, and pay top Latin American talent. Build high-performing teams in 21 days or less.
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An Email Marketer plans and executes email programs end-to-end: list segmentation, lifecycle flows, broadcast campaigns, A/B tests, and reporting. They write copy, brief design, and own the technical setup in Klaviyo, HubSpot, or whichever ESP the company runs. The output is revenue, not opens.
U.S. salaries for this role have climbed sharply in recent years. Email Marketers in the U.S. command an average U.S. salary of $5,800 per month compared with an average Latin American salary of $1,800 per month, creating potential savings of up to 69%. The LatAm talent pool is deep across countries like Argentina, Brazil, Colombia, and Mexico, and most candidates South places have direct experience supporting U.S. companies.
Yes, and most U.S. teams already do. South contracts the Email Marketer locally, handles compliance and payroll, and bills you monthly. The hire joins your tools, standups, and Slack like a domestic teammate. Time-zone alignment is the unlock: same-day collaboration without the async lag of EMEA or APAC.
Hands-on ESP experience (especially Klaviyo for DTC and HubSpot for B2B), strong copywriting, knowledge of HTML email and deliverability basics, and an analytics mindset. You want someone who can ship a welcome flow and read the report, not just blast a newsletter.
The standard stack varies by team, but expect fluency with: Klaviyo, Mailchimp, HubSpot, Iterable, Customer.io, Litmus, Email on Acid, Google Analytics, Figma. Beyond tools, look for judgment about when to reach for which tool, and the discipline to document choices for the next person on the project.
A Growth Marketing Manager owns the full funnel including email, paid, and lifecycle. An Email Marketer focuses on the email channel specifically. For an early-stage DTC brand, hire the email specialist; for a SaaS with multiple channels, hire the growth generalist.
South sources LatAm email marketers with two to six years on Klaviyo, HubSpot, or similar. You see a shortlist in a week, interview directly, and onboard inside two to three weeks. Schedule a free call here to get started!
The region has the perfect mix of everything you want in remote employees: English skills, shared time zones, hard-working, and depth of talent. They are already accustomed to working remotely for top US startups and Fortune 500 companies.
Absolutely! The US and Latin America have basically the same time zones. No Latin American city is more than two hours ahead of EST.
Every hire is sourced based on your exact needs. They will arrive ready to support your business right away. They can do basically any tasks done remotely, but we recommend starting them as support so your team has more bandwidth for high-value strategic tasks.
All types of roles - customer service, executive assistant, sales, accounting, email marketing, lead generation, content writers, operations, social media marketing, and more!
You can pay directly through us (most popular) or we can connect you with one of our payroll partners.
You don't have to deal with any American labor laws / taxes when hiring full-time remote contractors. They aren't US-based, so no visas or sponsorships to deal with either.
We recommend market pay which varies for each role. See our salary guide and success stories for some ideas.
Then, we have two different models:
Staffing (most popular) - We charge a small monthly fee for each employee's monthly salary to make the process hassle-free. The fee covers sourcing, recruiting, admin, payroll, compliance, ongoing support, and a free replacement if necessary at any point. There are no cancellation fees or minimum commitments. You only pay if you make a hire.
Headhunting - A one-time simple fee once we've found the perfect candidate. This comes with a 120-day replacement guarantee.
For both options, you only pay something if we find you someone great that you want to hire.
Yes, we only recruit for full-time and we strongly recommend full-time hiring if you can. Stability (full-time & long-term) is highly sought after abroad. The top caliber candidates are only looking for full-time work.
You're also going to spend time training and getting them up to speed on your processes. It would be a waste to do that over and over again with new people all the time.
We recommend training new hires on one thing at a time.
For example, once they get up to speed on lead generation, you can add the next role writing blog posts or whatever you'd like. You can definitely overlap roles until you have enough work for multiple people.
The cost of living is much less in Latin American countries. Many of our employees are able to own homes, raise families, provide for their parents, and have in-home help of their own with their salaries.
If you aren't happy with your hire in the first 120 days, we will work with you to conduct a second round of search for the same role for free.
Just email us at Hello@HireInSouth.com and we will get back to you with an answer as soon as possible.
