South helps growing companies find, hire, and pay top Latin American talent. Build high-performing teams in 21 days or less.
.svg){kind=logo}
A Content Writer produces long-form written content: blog posts, landing pages, ebooks, case studies, white papers, and SEO-driven articles that drive organic traffic and pipeline. They research topics deeply, interview SMEs, write in your brand voice, and optimize for both readability and search. The good ones produce work that ranks and converts, not just words that fill a calendar.
Content writers in the U.S. command premium rates, especially for SaaS and B2B niches. Expect an average U.S. salary of $7,000 per month compared with an average Latin American salary of $1,800 per month, creating potential savings of up to 74%. LatAm has built a strong content writing bench, particularly in B2B and SaaS verticals, with writers working remotely for U.S. companies for years.
Yes, content writing is one of the most remote-friendly roles. South contracts the writer locally, runs payroll and compliance, and bills you monthly. They join your editorial calendar, Notion or Asana, and Slack day one. Async-heavy workflow, with weekly editorial syncs in real time.
Strong research and interviewing chops, fluency in your domain, and the editorial discipline to write tight, reader-friendly prose. SEO instinct: keyword research, search intent, internal linking. Test with a paid brief: write a 1,500-word article on a topic with given keywords. Look for clarity, structure, and how they handle technical depth without losing readers.
Google Docs and Notion for drafting. Ahrefs, Semrush, or Clearscope for SEO research. Surfer SEO or Frase for content optimization. Grammarly or LanguageTool for editing. ChatGPT or Claude for outlines and research synthesis. Familiarity with WordPress, Webflow, or HubSpot for publishing. Asana, ClickUp, or Trello for editorial calendar tracking.
A Copywriter writes short, conversion-focused copy: ads, landing pages, emails, taglines. A Content Writer writes long-form, SEO-driven content: blog posts, guides, case studies. Different muscles, different rhythms. Some writers do both, but most have a strong preference. If you need pipeline-driving organic content, hire a Content Writer. If you need ads and conversion copy, hire a Copywriter.
South vets LatAm content writers through writing samples, paid editorial tests, and reference checks. You see a shortlist in seven to ten days, run your own interviews, and onboard inside two to three weeks. South handles the contract, monthly payments, and a replacement guarantee. Schedule a free call here to get started!
The region has the perfect mix of everything you want in remote employees: English skills, shared time zones, hard-working, and depth of talent. They are already accustomed to working remotely for top US startups and Fortune 500 companies.
Absolutely! The US and Latin America have basically the same time zones. No Latin American city is more than two hours ahead of EST.
Every hire is sourced based on your exact needs. They will arrive ready to support your business right away. They can do basically any tasks done remotely, but we recommend starting them as support so your team has more bandwidth for high-value strategic tasks.
All types of roles - customer service, executive assistant, sales, accounting, email marketing, lead generation, content writers, operations, social media marketing, and more!
You can pay directly through us (most popular) or we can connect you with one of our payroll partners.
You don't have to deal with any American labor laws / taxes when hiring full-time remote contractors. They aren't US-based, so no visas or sponsorships to deal with either.
We recommend market pay which varies for each role. See our salary guide and success stories for some ideas.
Then, we have two different models:
Staffing (most popular) - We charge a small monthly fee for each employee's monthly salary to make the process hassle-free. The fee covers sourcing, recruiting, admin, payroll, compliance, ongoing support, and a free replacement if necessary at any point. There are no cancellation fees or minimum commitments. You only pay if you make a hire.
Headhunting - A one-time simple fee once we've found the perfect candidate. This comes with a 120-day replacement guarantee.
For both options, you only pay something if we find you someone great that you want to hire.
Yes, we only recruit for full-time and we strongly recommend full-time hiring if you can. Stability (full-time & long-term) is highly sought after abroad. The top caliber candidates are only looking for full-time work.
You're also going to spend time training and getting them up to speed on your processes. It would be a waste to do that over and over again with new people all the time.
We recommend training new hires on one thing at a time.
For example, once they get up to speed on lead generation, you can add the next role writing blog posts or whatever you'd like. You can definitely overlap roles until you have enough work for multiple people.
The cost of living is much less in Latin American countries. Many of our employees are able to own homes, raise families, provide for their parents, and have in-home help of their own with their salaries.
If you aren't happy with your hire in the first 120 days, we will work with you to conduct a second round of search for the same role for free.
Just email us at Hello@HireInSouth.com and we will get back to you with an answer as soon as possible.
