South helps growing companies find, hire, and pay top Latin American talent. Build high-performing teams in 21 days or less.
.svg){kind=logo}
A Programmatic Marketer plans and runs paid display, video, CTV, and native campaigns through DSPs (DV360, The Trade Desk, StackAdapt) and DMPs. They handle audience strategy, deal IDs and PMPs, creative trafficking, brand safety, plus the analytical work to prove incrementality. The role is part media buying, part data analysis, part vendor management.
Hiring a Programmatic Marketer in the U.S. is significantly more expensive than in Latin America, with an average U.S. salary of $9,500 per month compared with an average Latin American salary of $2,500 per month, creating potential savings of up to 74%. Working with South gives you access to a vetted pool of LatAm Programmatic Marketers on contracts that handle compliance and payroll, with same-time-zone collaboration.
Yes. Programmatic is cloud-platform work. Latin American programmatic specialists from holding-company agencies have run nine-figure budgets for U.S. brands. South contracts locally, runs compliance, and keeps the specialist in your time zone for live optimization.
Hands-on DSP experience (DV360 and TTD minimum), comfort with audience strategy and PMP setup, fluency with verification partners (DV, IAS), understanding of incrementality testing, plus advanced Excel and SQL. Senior signal is the ability to set up a clean test that actually proves whether the spend drove the lift.
DV360, The Trade Desk, StackAdapt, Yahoo DSP, Amazon DSP, Adobe Advertising Cloud, Google Campaign Manager 360, plus DoubleVerify and Integral Ad Science for verification. LiveRamp for identity, Snowflake or BigQuery for log-level data work.
A Programmatic Marketer specializes in DSP-bought media. A Paid Media Buyer covers programmatic plus direct buys. A PPC Manager focuses on paid search. A Paid Ads Manager covers all paid channels broadly. Programmatic is the most data and tech-heavy slice.
South vets LatAm programmatic marketers by reviewing past DSP performance, running audience strategy exercises, and checking analytical depth on log-level data. You see a shortlist in seven to ten days, run your own interviews, and onboard in two to three weeks. Schedule a free call here to get started!
The region has the perfect mix of everything you want in remote employees: English skills, shared time zones, hard-working, and depth of talent. They are already accustomed to working remotely for top US startups and Fortune 500 companies.
Absolutely! The US and Latin America have basically the same time zones. No Latin American city is more than two hours ahead of EST.
Every hire is sourced based on your exact needs. They will arrive ready to support your business right away. They can do basically any tasks done remotely, but we recommend starting them as support so your team has more bandwidth for high-value strategic tasks.
All types of roles - customer service, executive assistant, sales, accounting, email marketing, lead generation, content writers, operations, social media marketing, and more!
You can pay directly through us (most popular) or we can connect you with one of our payroll partners.
You don't have to deal with any American labor laws / taxes when hiring full-time remote contractors. They aren't US-based, so no visas or sponsorships to deal with either.
We recommend market pay which varies for each role. See our salary guide and success stories for some ideas.
Then, we have two different models:
Staffing (most popular) - We charge a small monthly fee for each employee's monthly salary to make the process hassle-free. The fee covers sourcing, recruiting, admin, payroll, compliance, ongoing support, and a free replacement if necessary at any point. There are no cancellation fees or minimum commitments. You only pay if you make a hire.
Headhunting - A one-time simple fee once we've found the perfect candidate. This comes with a 120-day replacement guarantee.
For both options, you only pay something if we find you someone great that you want to hire.
Yes, we only recruit for full-time and we strongly recommend full-time hiring if you can. Stability (full-time & long-term) is highly sought after abroad. The top caliber candidates are only looking for full-time work.
You're also going to spend time training and getting them up to speed on your processes. It would be a waste to do that over and over again with new people all the time.
We recommend training new hires on one thing at a time.
For example, once they get up to speed on lead generation, you can add the next role writing blog posts or whatever you'd like. You can definitely overlap roles until you have enough work for multiple people.
The cost of living is much less in Latin American countries. Many of our employees are able to own homes, raise families, provide for their parents, and have in-home help of their own with their salaries.
If you aren't happy with your hire in the first 120 days, we will work with you to conduct a second round of search for the same role for free.
Just email us at Hello@HireInSouth.com and we will get back to you with an answer as soon as possible.
