South helps growing companies find, hire, and pay top Latin American talent. Build high-performing teams in 21 days or less.
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An AI Marketer uses LLM-driven workflows to scale marketing output: AI-generated content drafts, automated SEO research, personalized outbound, dynamic ad creative, and the eval discipline to keep quality high while volume goes up. They blend traditional marketing fundamentals with hands-on AI tool fluency, and they're the most common AI-augmented hire on modern marketing teams. The good ones know what to automate, and what to leave human-led.
AI Marketer salaries land at or just above traditional marketing-manager rates. Expect an average U.S. salary of $6,000 per month compared with an average Latin American salary of $3,000 per month, creating potential savings of up to 50%. LatAm has built a strong AI-marketing bench from agency and SaaS backgrounds, with marketers shipping production AI workflows for U.S. brands.
Yes, AI marketing work is fully remote-friendly. South contracts the marketer locally, runs payroll and compliance, and bills you monthly. They join your CRM, marketing automation, and Slack day one. Time-zone alignment helps for campaign reviews and live brand-voice tuning.
Strong marketing fundamentals (channel fluency, copy instinct, analytics), AI tool literacy, and the editorial discipline to spot LLM-generated slop before it ships. Look for marketers with a portfolio of AI-augmented work that actually performed. Test with a brief: design an AI-driven SEO content engine that ships 20 high-quality pieces per month.
ChatGPT, Claude, and Gemini for content drafting. Make, n8n, or Zapier for automation. HubSpot, Salesforce, or Marketo for CRM. Surfer, Frase, or Clearscope for SEO research. Jasper or Copy.ai for templated content. Mid-Journey, DALL-E, or Stable Diffusion for visuals. Klaviyo or Mailchimp for email. Google Analytics, Mixpanel, or PostHog for analytics.
A Marketing Manager runs the broader function: strategy, calendar, channels, hiring, reporting. An AI Marketer specializes in AI-augmented execution: prompts, automated workflows, eval discipline. Most teams have a Marketing Manager who employs an AI Marketer. Once AI is core to your workflow, an AI Marketer can run the function for a small team.
South vets LatAm AI marketers through structured interviews, paid case briefs, and reference checks. You see a shortlist in seven to ten days, run your own interviews, and onboard inside two to three weeks. South handles the contract, monthly payments, and a replacement guarantee. Schedule a free call here to get started!
The region has the perfect mix of everything you want in remote employees: English skills, shared time zones, hard-working, and depth of talent. They are already accustomed to working remotely for top US startups and Fortune 500 companies.
Absolutely! The US and Latin America have basically the same time zones. No Latin American city is more than two hours ahead of EST.
Every hire is sourced based on your exact needs. They will arrive ready to support your business right away. They can do basically any tasks done remotely, but we recommend starting them as support so your team has more bandwidth for high-value strategic tasks.
All types of roles - customer service, executive assistant, sales, accounting, email marketing, lead generation, content writers, operations, social media marketing, and more!
You can pay directly through us (most popular) or we can connect you with one of our payroll partners.
You don't have to deal with any American labor laws / taxes when hiring full-time remote contractors. They aren't US-based, so no visas or sponsorships to deal with either.
We recommend market pay which varies for each role. See our salary guide and success stories for some ideas.
Then, we have two different models:
Staffing (most popular) - We charge a small monthly fee for each employee's monthly salary to make the process hassle-free. The fee covers sourcing, recruiting, admin, payroll, compliance, ongoing support, and a free replacement if necessary at any point. There are no cancellation fees or minimum commitments. You only pay if you make a hire.
Headhunting - A one-time simple fee once we've found the perfect candidate. This comes with a 120-day replacement guarantee.
For both options, you only pay something if we find you someone great that you want to hire.
Yes, we only recruit for full-time and we strongly recommend full-time hiring if you can. Stability (full-time & long-term) is highly sought after abroad. The top caliber candidates are only looking for full-time work.
You're also going to spend time training and getting them up to speed on your processes. It would be a waste to do that over and over again with new people all the time.
We recommend training new hires on one thing at a time.
For example, once they get up to speed on lead generation, you can add the next role writing blog posts or whatever you'd like. You can definitely overlap roles until you have enough work for multiple people.
The cost of living is much less in Latin American countries. Many of our employees are able to own homes, raise families, provide for their parents, and have in-home help of their own with their salaries.
If you aren't happy with your hire in the first 120 days, we will work with you to conduct a second round of search for the same role for free.
Just email us at Hello@HireInSouth.com and we will get back to you with an answer as soon as possible.
